William McDonough and Partners is teaming up this year with a list of other local and international architecture, engineering, and design firms to form Greenbridge Developments LLC, a new company focused on implementing and designing sustainable mixed-use development. The group was actually founded in 2006 by six local families with strong connections in the area whom were all influenced by sustainable development. This years first project will be in the defined “opportunity zone” of Chapel Hill, North Carolina. The two-tower construction will achieve LEED Gold Certification, and serve as a national model of sustainable design and green building.

The initial plans for this retail/office/housing complex include two nine-story buildings that will be connected by a pedestrian bridge, rooftop gardens, solar panels, wheatgrass countertops, a Zipcar fleet, and a sustainable educational learning center. The developers will encourage fair-trade businesses to open shop on the ground floor’s designated retail space.

Based on the declared premise that “all sustainability is local”, the new development seeks to meet the goals of environmental sensitivity, social equity, and economic vitality. The possibility of influencing local economys and social environments through large-scale projects such as housing developments is, and always has been, present. Yet when sustainability can be the underlining theme and motivation, the project will undoubtedly have a positive “smart growth” influence. Instead of consuming new land, “green development” Greenbridge Developments LLC seeks to revitalize urban and civic centers though considering the impact of each decision made in the design process.

The most interesting aspect of this project is that, in addition to expecting LEED Gold certification, the project is largely influenced by the “Cradle-to-Cradle” design paradigm articulated in the 2002 book by William McDonough (whose architecture firm headlines the project) and Michael Braungart.

“Contrary to the cradle-to-grave patterns that make, take, and waste- cradle-to-cradle harnesses the earth’s interdependent systems to nourish one process with the ‘waste’ from another, and rely on an eternally renewing flow of resources.”

The duo now runs a practice (MBDC: McDonough Braungart Design Chemistry) in Charlottesville, Virginia that awards cradle-to-cradle certification to materials and products, and consults with businesses on strategies. Simultaneously, McDonough runs his own architecture practice focused on superior sustainable quality. With his experience alone, I would trust that any building he works on would be of the greatest, smartest eco-effective quality.

By utilizing available technology in the most complex and collaborative way, Greenbridge Developments could potentially be a nationwide and worldwide model of sustainable development, economic and urban revitalization, and progressive green design.

As an extension of last weeks post, Vote on Sustainable Design for the Future, there are simply too many design competitions out there: we must alert you to more. Many of these design competitions are open to people of all disciplines with good ideas. So maybe you should take a pen and paper and enter a keen green idea of your own if you want to see the world change.

Here is my deeper perception on additional “call for entries” situations:

What I have found is that when a corporate product manufacturing company has a call for entries, they are seeking new ideas. Sometimes ideas perpetuate in a work situation, and it becomes difficult to think as far out of the box as some younger creatives do. Electrolux is an international home appliances and equipment company. Each year their Design lab runs a competition for industrial design students working towards their undergraduate or graduate degrees (so this one isn’t for everyone but its still interesting). While “innovative ideas for household appliances of the future” is the mainstay, sustainability is this year’s theme. Students are asked to create eco-friendly, sustainable household appliances and solutions for 2020. If you are a student, check it out. The deadline is July 31. For the rest of you, finalists will be announced October 1.

When a foundation posts a call-for-entries, it is often based on a desire to generate the inspiration of the organization’s namesake in a new generation, and to allow the his/her spirit to live on. Each year, the distinguished jury of the Buckminster Fuller Challenge awards a large sum to “support the development and implementation of a solution that has significant potential to solve humanity’s most pressing problems in the shortest possible time while enhancing the Earth’s ecological integrity.” This year’s competition honors Fuller’s a"nticipatory design science method": the idea of doing more with less. The Challenge seeks “design science solutions within a broad range of human endeavor that exemplify the trim tab principle. Trim tabs demonstrate how small amounts of energy and resources precisely applied at the right time and place can produce maximum advantageous change.” The entry period is September 4 – October 30, so you have a little time to think about this one. On the other hand, a sustainable solution cannot be left until the last moment to be completed. So get to work.

My third example is similar to one of last week, but this one is still open for entries. RE:VISION is a complete competition network that seeks to highlight great ideas about to explode, but that don’t yet have a venue to do so. Stacey Frost, founder of RE:VISION, wanted to create a place where these “ideas are put into action, supported and encouraged by a diverse group of people dedicated to making WHAT IF, WHAT IS.” Stacey believes that with each individual’s unique perspective combined with ideas, energy, and resources we can really generate change.

The current competition RE:ROUTE is a call for new urban transportation systems thinking. “We need to enhance and revitalize our areas, changing them from a bunch of buildings into a community. How can we move people cars, services, or goods through a neighborhood.” The competition seeks to generate new and creative ideas for urban transportation that start 4 steps back from the base and stop for a breath of fresh air 100 steps ahead of where we are in 2007. The competitions closes August 15 but the requirements are minimal. If you have an idea, get on the “wagon” and redesign it.

For more information these are the sites I consult for new competition posts:
Core77

American Society of Interior Designers

Editor's note: Please welcome Green Options' newest writer, Elizabeth Redmond. Elizabeth is a sustainable designer working in Ann Arbor, Michigan. Her past experiences include working with her sister Sara Snow on a Discovery Health TV series called Get Fresh with Sara Snow, where she researched sustainability and built environment content.

I asked Elizabeth to give me an "elevator pitch" of her focus here at Green Options. Her response:

Today's green products and services seem to be an eclectic collection of "lighter tread". I propose that we begin to design and interact with products and systems that encourage heavy treading, where a heavy active footprint is one step in the right direction without a half step in the other. My objective is to tell you how things work, and enable you with the information to make responsible, and conscious decisions about society, lifestyle, health, and sustainability.

More than tornadoes, hurricanes, snow, or cold weather itself, heat is the number one weather related cause of death in the United States. So urban dwellers (that means half of us in this world) beware! Much of our urban heat is due to a phenomena called the Urban Heat Island effect. An Urban Heat Island is a metropolitan zone that is warmer than the surrounding, less developed area. The EPA reports that "On hot summer days, urban air can be 2-10°F [2-6°C] hotter than the surrounding countryside”. What does this mean? It’s going to be a hot summer, but luckily we can do a couple of things to help cool your stroll down the sidewalk.

First, how does this phenomena work? It is all about the energy transfer of solar radiation to our built environment. Lets go back to high school physics and review. All you need to know is that heat from the sun (radiation) gets stored in our constructed impervious and dark surfaces such as concrete and pavement (insulators). During the day these surfaces of high heat capacity collectively act as a massive heat energy reservoir. (I.e.: concrete can retain nearly 2000 times the heat as an equivalent volume of air). Next, the heat on the surface of these materials mixes with the already hot air and you experience a hot gust that feels dense enough to chew on (convection).

About 5 hours after sunset is when we experience the greatest heat discrepancy. The stored heat seeps out of the concrete to be relieved by the cool air (conduction) and dissipates into the environment to raise our nightly air temperature. As you can tell, these thermally insulating materials that dominate city surface construction make it really darn hot for us.

What are the consequences?

1. We pump up the air conditioner and demand more electricity from the grid.
2. We sweat more and have to cool off, so we take more showers increasing our demand on the municipal water supply.
3. We opt for quick and comfortable transit- our car or a cab instead of the subway
4. We drink more ice- demanding more energy to cool that freezer down enough.

You can see where this is going. More heat equals more energy consumed for the comfort of our urban habitat. The Urban Heat Island Group estimates that the Los Angeles Heat Island costs the city $100 million in energy annually. According to the UN, close to half of the worlds population is living in urban areas today. So for that half of us living in cities, here are a couple of things we can do to control the city heat and why!

1. Plant More Plants: living plants inhale CO2, use it in photosynthesis to make sugars aka "fuel", and exhale O2 into the air. They are nature’s fuel cell and luckily they like our exhaust (but this is no excuse to emit more). Plants also intercept solar radiation and cool the air through evaporitization.
2. Raise the Green Roof: Green roofs benefit our environment as the aforementioned plants do; and, since they are so high up they intercept the heat before it can even reach our sidewalks. Encourage green roof development in your city, or just go do some guerrilla plant parenting on the roof of your building. Plus, what could better accompany your rooftop BBQ than some friends, beverages, and plants.
3. Say no to Freon: Turn your thermostat 2°F. I do live in Michigan so I feel you, Houston: just try adjusting your thermostat by 1°F and help the city out. You will actively be reducing the risk of another black out or severe heat wave.
4. Install a Rain Barrel (in your back yard or on the rooftop): It gives you free water from nature! You will conserve energy by not demanding it from the city municipal supply, and mitigate the erosion of harmful pesticides and fertilizers into the water table.
5. Plant a Bioswale or Rain Garden: These are essentially green roofs on the ground. They filter rainwater and help to return clean water to the water table. In return our lakes, rivers, and oceans are cleaner, creating a cleaner evaporitization cycle, and thus cleaner air.
6. Lay Pervious Pavement: This pavement allows the ground to breathe! It also filters rainwater as the aforementioned rain gardens. This might not be something you install on your own but it can certainly be encouraged at your office, or in your city.
7. Take Public Transportation, or even better, Ride a Bike: Every bit of carbon dioxide we can keep out of the air this summer will make a big difference.

With these eco-effective tools to cool and clean the air this summer, you are on your way to an enjoyable commute to work, walk in the park, and rooftop BBQ.